Starfresh Digital Marketing

Digital marketing  is the  marketing  of products or services using digital technologies, mainly on the  Internet , but also including mobile phones,  display advertising , and any other digital medium. Digital marketing's development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops,digital marketing campaigns are becoming more prevalent and efficient. Digital marketing methods such as  search engine optimization  (SEO),  search engine marketing  ( SEM ),  content marketing ,  influencer marketing , content automation, campaign marketing,  data -driven marketing, e-commerce  marketing,  social media marketing ,  social media optimization ,  e-mail direct marketing ,  Display a...

PC or Pay Per Click is one of the most effective forms of online marketing as it brings instant traffic and facilitates business outreach to its customers. A PPC campaign drives targeted traffic to the business website and perks up the conversion rates for higher revenues. This paid form of online advertising is acclaimed for delivering faster results in comparison to techniques such as SEO and social media marketing. However, it requires in-depth understanding to craft a high-performance PPC campaign. From choosing the right keywords to putting them up at the right places, and making compelling landing pages, a lot is involved.

Even as SEO and SEM make the most critical elements of a digital strategy, sending direct mails to the customers continues to be the best way to connect with them. Email marketing , therefore, remains an integral part of a successful online marketing campaign for any business. These emails could relate to promotional ads, new launches, discount offers, and more. By sending personalized or group emails to existing and potential customers, a business can promote its products as well as expand its customer base. An email campaign can unleash countless opportunities for a business and build it into a brand.

As social media becomes the one of most influential marketing channels today, businesses realize the need for establishing themelves strongly on the various channels. Social media marketing is an effective marketing strategy that harnesses the power of social channels to increase engagement, boost sales, and build your business brand. It enables a business to capitalize on the popularity of platforms such as Facebook, Twitter, Instagram, Google+, YouTube, and more. With the effective use of content across these channels, the business gets the opportunity to generate interest in its products and services and engage the customers as well. Overall, it strengthens the brand and builds customer trust and loyalty for the long run.

Search Engine Marketing refers to harnessing the capabilities of the internet search engines to enhance the online presence of the business. It encompasses the use of paid sources to get the maximum number of users to visit your site. A reliable marketing tool, SEM serves as a quick, simple and cost-effective solution to get a steady flow of traffic on your website. It is the perfect strategy if the business is not getting enough traffic organically, with the help of conventional SEO techniques alone. With SEM, the search engine optimization techniques are used in combination with the paid advertising strategies to get speedy and effective results for the business.

Search Engine Optimization is the core of digital marketing strategy as it goes a long way in enhancing the online presence of your business. It works to optimize your website and take it up on Google rankings so that you become searchable despite huge competition. A sound digital strategy endeavors to maximize sales and at the same time, minimize customer acquisition cost. As a leading SEO company in India, we bring a complete range of digital services for your business. Our perspective goes beyond online marketing for your business as we believe in building brands. We make sure that your business site makes it to the first page of Google by using all the tried and tested SEO strategies:* Keyword Research and Competitive Analysis* Design and Content Optimization* Local and International Search Optimization* Mobile Optimization* Video SEO* Link Building* Web Marketing Analytics* Reporting and KPIs

Online marketing, also known as digital marketing, is the key business tool for enterprises today as it enables them to harness the power of the internet to take their business to the next level. It helps them gain visibility across the search engines, boost the website traffic, and engage users so that they get converted into customers. With most of the competitors in the market investing in a digital strategy, it becomes imperative for the business to stay in the race. More importantly, having a robust digital presence has emerged as a powerful branding idea that propels the business to new heights. Every business, therefore, needs to avail online marketing services to get the winning edge. At Starfresh , we are a leading online marketing agency that offers a comprehensive range of services to help your business grow. We help you overcome the challenges and solve problems related to maximizing your online reach. We have a team of expert digital marketers to help you wit...